Dubai, UAE – The People Events is proud to announce Shelli Ryan, Founder & Chief Executive Officer of AdHoc Communication Resources, as an official speaker for the 2nd FinTech Week 2026, scheduled for 16–17 February 2026 in Dubai. Known globally for her strategic expertise in business growth, branding, and customer experience transformation, Shelli brings over 37 years of cross-industry leadership to one of the most influential fintech gatherings of the year.

Shelli Ryan is recognized for her unique ability to fix growth stalls for mid-market BPOs, ITOs, and CX-AI companies. As a Certified GTM OS Partner, she works closely with global organizations to deliver innovative branding, marketing, and go-to-market strategies that strengthen positioning, expand demand, and accelerate revenue. Her embedded approach—working hand-in-hand with client teams—has earned her a reputation for delivering measurable results across the global business services sector.

As the founder and CEO of AdHoc Communication Resources, Shelli leads a powerful network of more than 200 senior consultants worldwide, specializing in branding, customer experience innovation, and enterprise-level communication strategy. Her work with C-suite leaders has consistently enabled organizations to launch high-impact campaigns, transform their customer experience models, and unlock sustainable growth.

At the 2nd FinTech Week 2026, Shelli will share her insights on how fintechs, service providers, and AI-driven enterprises can overcome brand stagnation, improve customer engagement, and achieve market differentiation in a rapidly evolving digital economy. Her session will highlight actionable frameworks, GTM transformation strategies, and the leadership mindset required to scale in today's competitive landscape.

“Fintech is moving faster than ever, and success now depends on clarity, consistency, and customer-centric communication,” says Shelli Ryan. “I look forward to engaging with innovators and leaders in Dubai to discuss how organizations can re-ignite momentum and position themselves for the next phase of growth.”

FinTech Week 2026 will bring together policymakers, investors, technology leaders, and global innovators for two days of high-impact discussions, networking, and collaboration.

For speaker registrations, partnerships, and delegate passes, visit: ???? https://fintech.peoplevents.uk

For inquiries: fintech@peoplevents.uk | +14 4296 2414